The pivot to PLG - Braydan Young, Co-founder and Head of Growth at Sendoso
Sendoso started as a SaaS business only with no PLG product. We circled around the idea forever on how to launch a PLG product without cannibalizing our core business, we made some errors along the way. I will be sharing how Sendoso has a growing PLG product and a SaaS business today and how our sales and marketing teams support both.
